I am a creative director specialising in the design of typefaces for international brands.

In 2011, I completed the MA Typeface Design program at the
University of Reading and joined London-based type design studio Dalton Maag, where I began as a type designer and later focused on the technical aspects as Head of the Skills & Process department, responsible for training and development and for improving font development processes.

Since being appointed Creative Director in 2018, I have been responsible for ensuring the company stays at the forefront of typographic innovation. I provided creative direction on brand typefaces and complex type systems for international clients such as Amazon, AT+T, BBC, FedEx, Indeed, Jacobs Engineering Group, Google, and Truist, and supervised the design and refinement of countless wordmarks and font modifications.

I frequently speak at international design, technology and UX conferences. I am a member of the Unicode Consortium and I participate in the W3C Web Fonts Working Group.

I am also an active member of Alphabettes, an organisation dedicated to supporting and promoting women in the type industry. As part of this network, I founded a mentorship program designed to introduce students and new professionals to the industry.

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